Get told when an ad campaign's cost per result jumps
Revnu watches your live campaigns and tells you when one's cost per booked call or sign-up jumps well above its normal, with its view on why.
What it does
Costs drift up a little, then a lot. Revnu watches each campaign's cost per result against its own normal, trips when it jumps well above it, and tells you why it thinks it happened.
- Trips when
- Cost per result jumps well above the campaign's normal
- Checks
- Every few hours
- Reports to
- Slack, iMessage or the dashboard
What Revnu does when it trips
- 1Reads each campaign's spend and results.
- 2Compares cost per result with the campaign's normal.
- 3Trips on a real jump.
- 4Says what changed: audience, creative, bids or tracking.
What you get
Revnu
Watch: Cost per result jumps
Cost per booked call jumped
- Campaign and platform
- Likely reason
| What changed | Before | After |
|---|---|---|
| Cost per booked call, 3 days | The campaign's normal | Well above it |
Who it's for
Related workflows and watches
- WorkflowEvery morning, get yesterday's ad results and what to pause or scale
- WatchGet told when trial starts or sign-ups stop coming in
- WatchGet told when an ad campaign stops spending
- WatchGet told when email replies stop or a sending inbox has trouble
Read next
Frequently asked questions
Will it pause the campaign?
Only if you agree that when you set it up. Pausing follows your ads settings.
Do I have to set anything up?
No. Ask in chat in your own words. Revnu writes the check, runs it once to make sure it works, and tells you what it's watching and how often.
How often does a watch check?
Anywhere from every 5 minutes to once a week. Revnu picks a sensible interval, such as daily for a page that rarely changes, and you can change it any time.
Will it message me when nothing happens?
No. A quiet watch messages no one. It trips once when something changes and won't fire again until things are back to normal.
Can a watch read pages behind a login?
No. Watches read public pages and your own Revnu data: sends, replies, booked calls, ad spend, website tracking, Search Console and your leads.
What does it cost?
Plans start at $99 a month, and Revnu starts on what you typed as soon as you sign up. Cancel any time in Settings.
Does anything run before I sign up?
No. Nothing is checked or generated on this page. Revnu does the work inside your account, where it can read your website, keep what it finds and carry on from there.
Where do I learn how Revnu works?
The docs at revnu.com/docs/get-started walk through your first day, and revnu.com/docs/what-revnu-can-do lists everything it can do.
Last updated Nov 8, 2026
